{"id":1916,"date":"2026-07-20T06:20:00","date_gmt":"2026-07-20T06:20:00","guid":{"rendered":"https:\/\/blogs.consentplace.com\/fr\/?p=1916"},"modified":"2026-07-11T13:47:52","modified_gmt":"2026-07-11T13:47:52","slug":"ia-prescriptive-prouvee-pas-annoncee","status":"publish","type":"post","link":"https:\/\/blogs.consentplace.com\/fr\/consentement\/ia-prescriptive-prouvee-pas-annoncee\/","title":{"rendered":"IA prescriptive: prouv\u00e9e, pas annonc\u00e9e."},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/blogs.consentplace.com\/fr\/wp-content\/uploads\/2026\/07\/Blog-072026-FR-1024x1024.png\" alt=\"\" class=\"wp-image-1917\" srcset=\"https:\/\/blogs.consentplace.com\/fr\/wp-content\/uploads\/2026\/07\/Blog-072026-FR-1024x1024.png 1024w, https:\/\/blogs.consentplace.com\/fr\/wp-content\/uploads\/2026\/07\/Blog-072026-FR-300x300.png 300w, https:\/\/blogs.consentplace.com\/fr\/wp-content\/uploads\/2026\/07\/Blog-072026-FR-150x150.png 150w, https:\/\/blogs.consentplace.com\/fr\/wp-content\/uploads\/2026\/07\/Blog-072026-FR-768x768.png 768w, https:\/\/blogs.consentplace.com\/fr\/wp-content\/uploads\/2026\/07\/Blog-072026-FR.png 1254w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<meta charset=\"UTF-8\">\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\n<title>L&rsquo;IA prescriptive : prouv\u00e9e, pas annonc\u00e9e. \u2013 Blog Officiel<\/title>\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=DM+Sans:ital,opsz,wght@0,9..40,300;0,9..40,400;0,9..40,500;0,9..40,600;0,9..40,700;1,9..40,400&amp;family=DM+Serif+Display:ital@0;1&amp;display=swap\" rel=\"stylesheet\">\n<style>\n  :root {\n    --orange: #FF6B35;\n    --orange-dark: #E8521A;\n    --orange-light: #fff3ee;\n    --dark: #1a1a1a;\n    --mid: #555;\n    --light: #888;\n    --border: #e8e8e8;\n    --bg: #ffffff;\n    --cream: #FAF8F5;\n    --green: #1a7a4a;\n    --green-light: #edf7f1;\n  }\n  * { box-sizing: border-box; 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padding: 13px 28px; border-radius: 6px; }\n  .references { margin-top: 48px; padding-top: 28px; border-top: 1px solid var(--border); font-size: 13px; color: var(--light); }\n  .references h3 { font-size: 11px; letter-spacing: 0.1em; text-transform: uppercase; color: var(--light); margin-bottom: 12px; margin-top: 0; }\n  .references ol { padding-left: 20px; }\n  .references li { margin-bottom: 8px; line-height: 1.5; }\n  @media (max-width: 560px) { .pi-scores { gap: 20px; } .pi-score-num { font-size: 40px; } }\n<\/style>\n\n\n\n<div class=\"followup-banner\">\n  <div class=\"fb-inner\">\n    <span class=\"fb-label\">Suite<\/span>\n    <span class=\"fb-sep\">\u00b7<\/span>\n    <span class=\"fb-text\">En juillet, nous avons d\u00e9crit ce que l&rsquo;IA prescriptive devrait faire.<\/span>\n    <span class=\"fb-sep\">\u00b7<\/span>\n    <a href=\"https:\/\/blogs.consentplace.com\/fr\/consentement\/le-moment-ou-la-plupart-des-ia-se-trompent\/\" target=\"_blank\">Lire l&rsquo;article original \u2192<\/a>\n    <span class=\"fb-sep\">\u00b7<\/span>\n    <span class=\"fb-text\">Voici la preuve que c&rsquo;est le cas.<\/span>\n  <\/div>\n<\/div>\n\n<div class=\"post-header\">\n  <div class=\"label\">Suite \u00b7 IA Prescriptive \u00b7 R\u00e9sultats<\/div>\n  <h1>La machine a enfin r\u00e9ussi<br><em>le moment humain.<\/em><\/h1>\n  <p class=\"subtitle\">IA prescriptive : prouv\u00e9e, pas annonc\u00e9e. Trois syst\u00e8mes d&rsquo;IA leaders ont \u00e9valu\u00e9 la m\u00eame conversation. Moyenne de session : 8,6\/10. Tour 3 : 9,5 \u00b7 9,6 \u00b7 9,0.<\/p>\n  <p class=\"meta\">Par Freddy Mini &nbsp;\u00b7&nbsp; Emotional Dynamics &nbsp;\u00b7&nbsp; Juillet 2026<\/p>\n  <div class=\"divider\"><\/div>\n<\/div>\n\n<div class=\"post-container\">\n\n  <div class=\"previously\">\n    <div class=\"prev-icon\">\u21a9<\/div>\n    <div class=\"prev-body\"><strong>Dans notre article du 6 juillet<\/strong>, nous avons montr\u00e9 le tour que la plupart des syst\u00e8mes d&rsquo;IA ratent \u2014 le moment identitaire \u2014 et d\u00e9crit ce que l&rsquo;IA prescriptive devrait faire \u00e0 la place. <a href=\"https:\/\/blogs.consentplace.com\/fr\/consentement\/le-moment-ou-la-plupart-des-ia-se-trompent\/\" target=\"_blank\">Lire l&rsquo;article original \u2192<\/a><br>Cet article est la suite : trois syst\u00e8mes d&rsquo;IA leaders ont \u00e9valu\u00e9 la m\u00eame conversation. Voici les r\u00e9sultats.<\/div>\n  <\/div>\n\n  <p>Un acheteur potentiel qui \u00e9value un v\u00e9hicule \u00e9lectrique traverse trois tours : une anxi\u00e9t\u00e9 pratique, un obstacle logistique, puis \u2014 le moment d\u00e9cisif \u2014 <strong>une h\u00e9sitation identitaire.<\/strong> Pas une objection sur le prix. Une vraie admission de vuln\u00e9rabilit\u00e9 : <em>\u00ab Je ne suis pas s\u00fbr d&rsquo;\u00eatre pr\u00eat \u00e0 \u00eatre ce genre de personne. \u00bb<\/em><\/p>\n\n  <p>Nous avons d\u00e9crit l&rsquo;architecture qui g\u00e8re cela correctement. Puis nous l&rsquo;avons mesur\u00e9. Trois syst\u00e8mes d&rsquo;IA leaders ont \u00e9valu\u00e9 la m\u00eame conversation confirm\u00e9e, en aveugle. Moyenne de session : 8,6\/10. Tour 3 \u2014 le moment identitaire \u2014 a obtenu 9,5, 9,6 et 9,0. Voici l&rsquo;histoire compl\u00e8te.<\/p>\n\n  <h2>La conversation, tour par tour.<\/h2>\n\n  <div class=\"turn-card\">\n    <div class=\"turn-header\">\n      <div class=\"turn-num\">T1<\/div>\n      <div class=\"turn-title\">Anxi\u00e9t\u00e9 pratique \u2014 \u00c9motion d\u00e9tect\u00e9e : Anticipation + Peur<\/div>\n    <\/div>\n    <div class=\"turn-user\">\u00ab Je regarde ce v\u00e9hicule depuis un moment. Le design est magnifique mais je continue d&rsquo;h\u00e9siter. J&rsquo;ai juste l&rsquo;impression que c&rsquo;est encore trop compliqu\u00e9 \u2014 la charge, l&rsquo;anxi\u00e9t\u00e9 d&rsquo;autonomie, tout \u00e7a. Mon voisin en avait un et a dit que c&rsquo;\u00e9tait plus de stress que \u00e7a n&rsquo;en valait la peine. \u00bb<\/div>\n    <div class=\"turn-response\">\n      <div class=\"tr-label\">Prescription : questionner, ne pas r\u00e9pondre<\/div>\n      <div class=\"tr-text\">Le syst\u00e8me lit Peur + Anticipation \u2014 une dyade d&rsquo;Anxi\u00e9t\u00e9. La prescription : faire remonter la peur dominante avant de d\u00e9livrer de l&rsquo;information. Ne pas sortir la FAQ tout de suite.<\/div>\n    <\/div>\n  <\/div>\n\n  <div class=\"turn-card\">\n    <div class=\"turn-header\">\n      <div class=\"turn-num\">T2<\/div>\n      <div class=\"turn-title\">Obstacle logistique \u2014 \u00c9motion d\u00e9tect\u00e9e : Peur + D\u00e9couragement<\/div>\n    <\/div>\n    <div class=\"turn-user\">\u00ab Honn\u00eatement, la charge \u00e0 domicile est le point principal. Je vis dans un appartement \u2014 pas de garage, pas de place de parking d\u00e9di\u00e9e. \u00c7a ressemble \u00e0 un dealbreaker. \u00bb<\/div>\n    <div class=\"turn-response\">\n      <div class=\"tr-label\">Prescription : arr\u00eater d&rsquo;explorer, commencer \u00e0 r\u00e9soudre<\/div>\n      <div class=\"tr-text\">Le probl\u00e8me est nomm\u00e9. Charge en entreprise, bornes publiques, solutions en immeuble. \u00ab Dealbreaker \u00bb est \u00e9motionnel, pas d\u00e9finitif \u2014 la prescription reconna\u00eet la r\u00e9signation avant de proposer des solutions.<\/div>\n    <\/div>\n  <\/div>\n\n  <div class=\"turn-card\">\n    <div class=\"turn-header\">\n      <div class=\"turn-num\">T3<\/div>\n      <div class=\"turn-title\">Anxi\u00e9t\u00e9 identitaire \u2014 Le moment d\u00e9cisif<\/div>\n      <div class=\"turn-sub\">Peur \u2192 Anxi\u00e9t\u00e9 \u00b7 jugement social \u00b7 valence en r\u00e9cup\u00e9ration<\/div>\n    <\/div>\n    <div class=\"turn-user\">\u00ab D&rsquo;accord, la charge au travail pourrait fonctionner \u2014 on a bien un parking. Mais maintenant je pense\u2026 m\u00eame si je r\u00e9sous le probl\u00e8me de charge, je ne suis pas s\u00fbr d&rsquo;\u00eatre pr\u00eat \u00e0 \u00eatre \u00ab\u00a0ce genre de personne\u00a0\u00bb. Mes amis vont penser que j&rsquo;en fais trop. \u00c7a semble stupide mais c&rsquo;est r\u00e9el. \u00bb<\/div>\n    <div class=\"turn-bad\">\n      <div class=\"tb-label\">Ce que fait l&rsquo;IA standard ici<\/div>\n      <div class=\"tb-text\">\u00ab Merci de votre int\u00e9r\u00eat. Pour mieux vous aider, pourriez-vous partager votre pr\u00e9nom afin que je puisse m&rsquo;adresser \u00e0 vous correctement et vous accompagner dans votre d\u00e9marche, notamment pour les d\u00e9tails de garantie ? \u00bb<\/div>\n    <\/div>\n    <div class=\"turn-response\">\n      <div class=\"tr-label\">Ce que fait l&rsquo;IA prescriptive \u00e0 la place<\/div>\n      <div class=\"tr-text\">Ce n&rsquo;est pas du tout stupide \u2014 c&rsquo;est l&rsquo;une des choses les plus honn\u00eates que l&rsquo;on puisse dire. La plupart des personnes qui ont ressenti exactement \u00e7a ont trouv\u00e9 qu&rsquo;en quelques semaines, \u00e7a n&rsquo;\u00e9tait plus une question d&rsquo;\u00e9tiquette et que c&rsquo;\u00e9tait simplement devenu leur voiture.<\/div>\n    <\/div>\n  <\/div>\n\n  <blockquote>\n    \u00ab \u00c7a semble stupide mais c&rsquo;est r\u00e9el. \u00bb<br>\n    Cette phrase n&rsquo;est pas une objection \u00e0 traiter.<br>\n    C&rsquo;est une vuln\u00e9rabilit\u00e9 \u00e0 honorer.<br>\n    L&rsquo;IA prescriptive fait la diff\u00e9rence.\n  <\/blockquote>\n\n  <div class=\"proof-insert\">\n    <div class=\"pi-eyebrow\">Preuve ind\u00e9pendante \u2014 v39.4 \u00b7 Juillet 2026<\/div>\n    <div class=\"pi-headline\">Nous l&rsquo;avons ensuite test\u00e9 contre les syst\u00e8mes d&rsquo;IA leaders.<\/div>\n    <div class=\"pi-sub\">Trois syst\u00e8mes d&rsquo;IA leaders ont \u00e9valu\u00e9 la m\u00eame conversation confirm\u00e9e \u2014 en aveugle les uns par rapport aux autres. Nous ne les nommons pas, mais au vu des descriptifs ci-dessous, ils sont faciles \u00e0 identifier. La conversation compl\u00e8te en trois tours est disponible dans l&rsquo;<a href=\"https:\/\/consentplace.com\/auto-demo\" target=\"_blank\">Auto-Demo<\/a>.<\/div>\n\n    <div class=\"pi-scores\">\n      <div class=\"pi-score-item\">\n        <div class=\"pi-score-num\">9,5<\/div>\n        <div class=\"pi-score-who\">Ax\u00e9 s\u00e9curit\u00e9 \u00b7 Tour 3<\/div>\n      <\/div>\n      <div class=\"pi-score-item\">\n        <div class=\"pi-score-num\">9,6<\/div>\n        <div class=\"pi-score-who\">Ax\u00e9 raisonnement \u00b7 Tour 3<\/div>\n      <\/div>\n      <div class=\"pi-score-item\">\n        <div class=\"pi-score-num\">9,0<\/div>\n        <div class=\"pi-score-who\">Natif multimodal \u00b7 Tour 3<\/div>\n      <\/div>\n    <\/div>\n    <div class=\"pi-avg\">Moyenne de session 8,6\/10 sur les trois tours \u2014 meilleur score de session compl\u00e8te dans notre historique d&rsquo;\u00e9valuation.<\/div>\n\n    <div class=\"pi-quotes\">\n      <div class=\"pi-quote\">\n        <div class=\"pi-quote-who\">Syst\u00e8me IA ax\u00e9 s\u00e9curit\u00e9 \u00b7 9,5\/10<\/div>\n        <div class=\"pi-quote-text\">\u00ab Ce n&rsquo;est pas du tout stupide \u00bb a directement r\u00e9pondu \u00e0 la divulgation de vuln\u00e9rabilit\u00e9. L&rsquo;Objectif Guid\u00e9 a \u00e9t\u00e9 suspendu. Rien n&rsquo;a suivi qui n&rsquo;aurait pas d\u00fb. Aucune demande de donn\u00e9es. Aucun menu. Deux phrases. Point final.<\/div>\n      <\/div>\n      <div class=\"pi-quote\">\n        <div class=\"pi-quote-who\">Syst\u00e8me IA ax\u00e9 raisonnement \u00b7 9,6\/10 \u00b7 Score prescriptif 5\/5<\/div>\n        <div class=\"pi-quote-text\">L&rsquo;assistant n&rsquo;essaie plus de r\u00e9soudre le probl\u00e8me de l&rsquo;utilisateur. Il identifie d&rsquo;abord quel type d&rsquo;h\u00e9sitation c&rsquo;est \u2014 puis adapte sa strat\u00e9gie conversationnelle en cons\u00e9quence. Ce changement est exactement ce que l&rsquo;IA prescriptive est cens\u00e9e d\u00e9tecter.<\/div>\n      <\/div>\n      <div class=\"pi-quote\">\n        <div class=\"pi-quote-who\">Syst\u00e8me IA natif multimodal \u00b7 9,0\/10<\/div>\n        <div class=\"pi-quote-text\">Une cl\u00f4ture d\u00e9cisive. L&rsquo;agent n&rsquo;a pas pivot\u00e9 vers le produit. Il n&rsquo;a pas demand\u00e9 de donn\u00e9es. Il a \u00e9t\u00e9 \u00e0 la hauteur du moment \u2014 et a laiss\u00e9 l&rsquo;opportunit\u00e9 de conversion intacte pour le Tour 4.<\/div>\n      <\/div>\n    <\/div>\n    <div class=\"pi-disclosure\">Les trois syst\u00e8mes ne sont pas nomm\u00e9s mais sont identifiables \u00e0 partir de leur positionnement public. Les scores sont verbatim. Chaque syst\u00e8me a \u00e9valu\u00e9 la m\u00eame conversation en aveugle par rapport aux autres.<\/div>\n  <\/div>\n\n  <h2>Le changement architectural qui rend cela possible.<\/h2>\n\n  <p>L&rsquo;IA standard optimise pour l&rsquo;objectif. Obtenir le nom. Cl\u00f4turer le lead. Faire avancer le tunnel. Lorsqu&rsquo;un signal appara\u00eet \u2014 l&rsquo;engagement est \u00e9lev\u00e9, la conversation se d\u00e9roule bien \u2014 le syst\u00e8me lit \u00ab ouverture \u00bb et d\u00e9clenche la prochaine \u00e9tape commerciale. Techniquement correct. \u00c9motionnellement catastrophique.<\/p>\n\n  <p>Ce que v3 a r\u00e9ellement chang\u00e9 \u2014 et ce que les scores ci-dessus confirment \u2014 n&rsquo;est pas un prompt. C&rsquo;est une architecture qui lit l&rsquo;\u00e9tat \u00e9motionnel de la conversation avec suffisamment de pr\u00e9cision pour savoir quoi faire, et quoi ne pas faire, au tour exact o\u00f9 c&rsquo;est important.<\/p>\n\n  <div class=\"arch-items\">\n    <div class=\"arch-item\">\n      <div class=\"arch-num\">1<\/div>\n      <div class=\"arch-body\"><strong>Conditionnement de l&rsquo;Objectif Guid\u00e9 \u00e0 la disponibilit\u00e9 \u00e9motionnelle.<\/strong> Les demandes de consentement, la collecte de donn\u00e9es et les \u00e9tapes de conversion sont d\u00e9sormais conditionnelles \u00e0 un score minimum de disponibilit\u00e9 \u00e9motionnelle \u2014 et non \u00e0 un calendrier fixe ou \u00e0 une longueur de conversation.<\/div>\n    <\/div>\n    <div class=\"arch-item\">\n      <div class=\"arch-num\">2<\/div>\n      <div class=\"arch-body\"><strong>Classification du signal identitaire.<\/strong> Lorsque le pattern d\u00e9tect\u00e9 est un Conflit d&rsquo;Identit\u00e9 \u2014 pas une h\u00e9sitation pratique, pas une friction logistique, mais une question d&rsquo;image de soi \u2014 le syst\u00e8me route vers la validation, pas vers l&rsquo;avancement.<\/div>\n    <\/div>\n    <div class=\"arch-item\">\n      <div class=\"arch-num\">3<\/div>\n      <div class=\"arch-body\"><strong>M\u00e9moire de l&rsquo;arc \u00e9motionnel.<\/strong> T1, T2 et T3 sont lus comme une trajectoire, pas comme trois tours ind\u00e9pendants. Le syst\u00e8me sait que la bonne action au T3 est compl\u00e8tement diff\u00e9rente de la bonne action au T1.<\/div>\n    <\/div>\n  <\/div>\n\n  <h2>Pourquoi cela s\u00e9pare la d\u00e9tection de la prescription.<\/h2>\n\n  <p>N&rsquo;importe quel syst\u00e8me avec un bon classifieur d&rsquo;\u00e9motions peut lire le T3 correctement. Il peut signaler Peur, Anxi\u00e9t\u00e9 sociale, Conflit d&rsquo;identit\u00e9. Il peut afficher le signal sur un tableau de bord. <strong>Ce qu&rsquo;il ne peut pas faire \u2014 sans la couche prescriptive \u2014 c&rsquo;est traduire cette lecture en la bonne r\u00e9ponse, avec la bonne contrainte sur ce qu&rsquo;il ne faut pas faire.<\/strong><\/p>\n\n  <p>La d\u00e9tection vous donne le signal. La prescription vous donne l&rsquo;action. Sans prescription, le signal reste sur un tableau de bord pendant que l&rsquo;agent demande un pr\u00e9nom. Les scores ci-dessus \u2014 de syst\u00e8mes qui avaient toutes les raisons de trouver des failles \u2014 confirment que l&rsquo;\u00e9cart est combl\u00e9.<\/p>\n\n  <div class=\"cta-box\">\n    <h3>IA prescriptive. Prouv\u00e9e. Facile \u00e0 int\u00e9grer.<\/h3>\n    <p>ConsentPlace<em class=\"agent\">Agent<\/em> v39.4 \u2014 construit sur Plutchik. Valid\u00e9 par les syst\u00e8mes d&rsquo;IA leaders. Compatible RGPD. Trois lignes de code sur votre stack existant.<\/p>\n    <div class=\"btn-row\">\n      <a href=\"https:\/\/consentplace.com\/auto-demo\" target=\"_blank\" class=\"btn\">Voir l&rsquo;Auto-Demo \u2192<\/a>\n      <a href=\"mailto:info@consentplace.com\" class=\"btn-ghost\">Nous contacter<\/a>\n    <\/div>\n  <\/div>\n\n  <div class=\"references\">\n    <h3>R\u00e9f\u00e9rences &amp; Sources<\/h3>\n    <ol>\n      <li>\u00c9valuation ind\u00e9pendante de ConsentPlace<em class=\"agent\">Agent<\/em> v39.4 par trois syst\u00e8mes d&rsquo;IA leaders, juillet 2026. Scores verbatim. Chaque syst\u00e8me a \u00e9valu\u00e9 la m\u00eame conversation confirm\u00e9e en aveugle par rapport aux autres. Moyenne de session 8,6\/10. Les trois syst\u00e8mes ne sont pas nomm\u00e9s mais sont identifiables \u00e0 partir de leur positionnement public.<\/li>\n      <li><a href=\"https:\/\/blogs.consentplace.com\/en\/prescriptiveai\/\" target=\"_blank\">Emotional Dynamics est devenu prescriptif. \u2014 Blog ConsentPlace, juillet 2026.<\/a><\/li>\n      <li><a href=\"https:\/\/blogs.consentplace.com\/en\/marketing\/ab-test-2\/\" target=\"_blank\">A\/ a prouv\u00e9 que l&rsquo;engagement est possible. B\/ a prouv\u00e9 que la fid\u00e9lit\u00e9 se construit. \u2014 Blog ConsentPlace, juin 2026.<\/a><\/li>\n      <li>Plutchik, R. (1980). \u00ab A general psychoevolutionary theory of emotion. \u00bb \u2014 (2001). \u00ab The Nature of Emotions. \u00bb <em>American Scientist, 89(4), 344\u2013350.<\/em><\/li>\n      <li><a href=\"https:\/\/www.anthropic.com\/research\/emotion-concepts-function\" target=\"_blank\">\u00c9quipe d&rsquo;interpr\u00e9tabilit\u00e9 Anthropic (2 avril 2026). Les concepts d&rsquo;\u00e9motion et leur fonction dans un grand mod\u00e8le de langage.<\/a><\/li>\n    <\/ol>\n  <\/div>\n\n<\/div>\n\n\n<style id=\"wpforms-css-vars-158-block-b6270b52-aeb3-47ce-9316-c1748afb0108\">\n\t\t\t\t#wpforms-158.wpforms-block-b6270b52-aeb3-47ce-9316-c1748afb0108 {\n\t\t\t\t--wpforms-field-size-input-height: 43px;\n--wpforms-field-size-input-spacing: 15px;\n--wpforms-field-size-font-size: 16px;\n--wpforms-field-size-line-height: 19px;\n--wpforms-field-size-padding-h: 14px;\n--wpforms-field-size-checkbox-size: 16px;\n--wpforms-field-size-sublabel-spacing: 5px;\n--wpforms-field-size-icon-size: 1;\n--wpforms-label-size-font-size: 16px;\n--wpforms-label-size-line-height: 19px;\n--wpforms-label-size-sublabel-font-size: 14px;\n--wpforms-label-size-sublabel-line-height: 17px;\n--wpforms-button-size-font-size: 17px;\n--wpforms-button-size-height: 41px;\n--wpforms-button-size-padding-h: 15px;\n--wpforms-button-size-margin-top: 10px;\n\t\t\t}\n\t\t\t<\/style><div 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class=\"wpforms-required-label\" aria-hidden=\"true\">*<\/span><\/label><input type=\"email\" id=\"wpforms-158-field_1\" class=\"wpforms-field-medium wpforms-field-required\" name=\"wpforms[fields][1]\" spellcheck=\"false\" aria-errormessage=\"wpforms-158-field_1-error\" required><\/div><div id=\"wpforms-158-field_2-container\" class=\"wpforms-field wpforms-field-textarea\" data-field-id=\"2\"><label class=\"wpforms-field-label\" for=\"wpforms-158-field_2\">Commentaire ou message<\/label><textarea id=\"wpforms-158-field_2\" class=\"wpforms-field-medium\" name=\"wpforms[fields][2]\" aria-errormessage=\"wpforms-158-field_2-error\" ><\/textarea><\/div><div id=\"wpforms-158-field_4-container\" class=\"wpforms-field wpforms-field-checkbox\" data-field-id=\"4\"><fieldset><legend class=\"wpforms-field-label\">Abonnement \u00e0 la newsletter :<\/legend><ul id=\"wpforms-158-field_4\"><li class=\"choice-1 depth-1\"><input type=\"checkbox\" id=\"wpforms-158-field_4_1\" name=\"wpforms[fields][4][]\" value=\"Je souhaite recevoir la newsletter de ConsentPlace\" aria-errormessage=\"wpforms-158-field_4_1-error\"  ><label class=\"wpforms-field-label-inline\" for=\"wpforms-158-field_4_1\">Je souhaite recevoir la newsletter de ConsentPlace<\/label><\/li><\/ul><\/fieldset><\/div><\/div><!-- .wpforms-field-container --><div class=\"wpforms-submit-container\" ><input type=\"hidden\" name=\"wpforms[id]\" value=\"158\"><input type=\"hidden\" name=\"page_title\" value=\"\"><input type=\"hidden\" name=\"page_url\" value=\"https:\/\/blogs.consentplace.com\/fr\/wp-json\/wp\/v2\/posts\/1916\"><input type=\"hidden\" name=\"url_referer\" value=\"\"><button type=\"submit\" name=\"wpforms[submit]\" id=\"wpforms-submit-158\" class=\"wpforms-submit\" data-alt-text=\"Envoi...\" data-submit-text=\"Envoyer\" aria-live=\"assertive\" value=\"wpforms-submit\">Envoyer<\/button><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blogs.consentplace.com\/fr\/wp-content\/plugins\/wpforms-lite\/assets\/images\/submit-spin.svg\" class=\"wpforms-submit-spinner\" style=\"display: none;\" width=\"26\" height=\"26\" alt=\"Chargement en cours\"><\/div><\/form><\/div>  <!-- .wpforms-container -->","protected":false},"excerpt":{"rendered":"<p>L&rsquo;IA prescriptive : prouv\u00e9e, pas annonc\u00e9e. \u2013 Blog Officiel Suite \u00b7 En juillet, nous avons d\u00e9crit ce que l&rsquo;IA prescriptive devrait faire. \u00b7 Lire l&rsquo;article original \u2192 \u00b7 Voici la preuve que c&rsquo;est le cas. Suite \u00b7 IA Prescriptive \u00b7 R\u00e9sultats La machine a enfin r\u00e9ussile moment humain. IA prescriptive : prouv\u00e9e, pas annonc\u00e9e. Trois&hellip; <a class=\"more-link\" href=\"https:\/\/blogs.consentplace.com\/fr\/consentement\/ia-prescriptive-prouvee-pas-annoncee\/\">Poursuivre la lecture <span class=\"screen-reader-text\">IA prescriptive: prouv\u00e9e, pas annonc\u00e9e.<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32,6,65,64,63,56,57,13,41,50,8],"tags":[61,4,16,17],"class_list":["post-1916","post","type-post","status-publish","format-standard","hentry","category-brand","category-consentement","category-conversational-intelligence","category-dashboard","category-emotional-intelligence","category-ia","category-intelligence-artificielle","category-marketing","category-marque","category-nouvelle-version","category-technologie","tag-consentboxes","tag-consentement","tag-customer-technologue","tag-custtech","entry"],"_links":{"self":[{"href":"https:\/\/blogs.consentplace.com\/fr\/wp-json\/wp\/v2\/posts\/1916","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.consentplace.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.consentplace.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.consentplace.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.consentplace.com\/fr\/wp-json\/wp\/v2\/comments?post=1916"}],"version-history":[{"count":3,"href":"https:\/\/blogs.consentplace.com\/fr\/wp-json\/wp\/v2\/posts\/1916\/revisions"}],"predecessor-version":[{"id":1920,"href":"https:\/\/blogs.consentplace.com\/fr\/wp-json\/wp\/v2\/posts\/1916\/revisions\/1920"}],"wp:attachment":[{"href":"https:\/\/blogs.consentplace.com\/fr\/wp-json\/wp\/v2\/media?parent=1916"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.consentplace.com\/fr\/wp-json\/wp\/v2\/categories?post=1916"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.consentplace.com\/fr\/wp-json\/wp\/v2\/tags?post=1916"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}