Earlier this month, we shared why Plutchik’s Wheel of Emotions is the cornerstone of ConsentPlace’s Emotional Intelligence model – and beyond.. This week, we’re going one level deeper — because the real story isn’t the wheel itself. The real story is what the wheel makes possible: Emotional Dynamics. And within it, the most powerful concept for brands… Continue reading Why Emotional Dynamics Is Now Mandatory for Brands — And Why Dyads Are the Breakthrough.
Why Forbes Confirms ConsentPlace’s Vision: Emotional Intelligence First, Always.
In December 2025, Forbes published a timely piece on emotional intelligence (EQ) that directly validates the direction ConsentPlace has been championing. The article explains that EQ is now a core qualification for executives, not an optional “soft skill.” According to Forbes, emotional intelligence is defined as the ability to recognize and regulate your own emotions, read others accurately, and build… Continue reading Why Forbes Confirms ConsentPlace’s Vision: Emotional Intelligence First, Always.
Why Human–Machine Interactions Can No Longer Be Emotionally Blind.
I’m convinced of one thing: “human–machine interactions are becoming the primary space where decisions are made.“ Not someday. Right now. Trusting a brand. Giving consent. Accepting an offer. Moving forward — or walking away. These moments increasingly happen through interfaces powered by AI. And yet, something fundamental is still missing. The Real Problem with AI… Continue reading Why Human–Machine Interactions Can No Longer Be Emotionally Blind.
Why Plutchik’s Wheel Is the Cornerstone of ConsentPlace’s Emotional Intelligence — and Beyond.
As we enter 2026, Direct Brand–User Relationships can no longer be built on extraction. Consent is a conversation, and Emotional Intelligence is now the minimum requirement to earn trust responsibly. But real decisions are never driven by a single emotion. They emerge from emotional interactions. To understand those interactions, ConsentPlace relies on Plutchik’s Wheel of Emotions — not… Continue reading Why Plutchik’s Wheel Is the Cornerstone of ConsentPlace’s Emotional Intelligence — and Beyond.
Best Wishes for 2026: A Year to Build Trust, Not Just Growth.
As 2026 begins, it’s tempting to wish for more leads, more growth, more efficiency. But this year deserves something deeper. 2026 will not reward the loudest brands, the fastest funnels, or the most aggressive automation. It will reward the most trusted ones. A New Year in a World That Feels Different We enter 2026 in… Continue reading Best Wishes for 2026: A Year to Build Trust, Not Just Growth.
The Next Marketing Shift Will Be Emotional Precision.
Let’s be blunt. Marketing has never been more advanced — and never been more disconnected. AI has accelerated execution. Automation has multiplied touchpoints. Personalization has optimized delivery. And yet, trust is eroding, attention is collapsing, and buyers are emotionally exhausted. This is the uncomfortable truth B2B marketing leaders now face: technology scaled communication, but not… Continue reading The Next Marketing Shift Will Be Emotional Precision.
Why Emotional Intelligence Is the Future of Consent — and Why ConsentPlace Leads the Way.
For years, digital consent has been treated as a legal requirement, a UX hurdle, or a compliance checkbox. But something fundamental has changed in the way people interact with brands: Consent is no longer a formality. Consent is an emotional decision. In a world where stress, confusion, and information overload shape every digital interaction, asking… Continue reading Why Emotional Intelligence Is the Future of Consent — and Why ConsentPlace Leads the Way.
When Harvard Confirms What Marketing Has Missed: Emotional Intelligence Is Now a Strategic Advantage.
For decades, marketing leaders have been optimizing behavior — clicks, funnels, attribution models. But Harvard’s latest research highlights a shift far bigger than any martech innovation. In a world defined by stress, uncertainty, and emotional overload, the next competitive advantage is not data volume. It’s emotional intelligence. In the Harvard Gazette article, researchers describe emotional… Continue reading When Harvard Confirms What Marketing Has Missed: Emotional Intelligence Is Now a Strategic Advantage.
Why ConsentPlace’s Emotional Intelligence Is What Every Business Must Use
The World Has Changed: Your Customers Are Emotionally Overwhelmed As written in this article, The Emotional Recession: global declines in emotional intelligence and its impact on organizational retention, burnout, and workforce resilience, we’re living through an emotional crisis that’s reshaping how people think, decide, and trust. In 2024, 39% of adults worldwide reported experiencing significant… Continue reading Why ConsentPlace’s Emotional Intelligence Is What Every Business Must Use
The Emotional Recession: Why Emotional Intelligence Is Becoming the Internet’s Most Valuable Asset.
1) Executive Summary A growing body of research, including a recent Frontiers in Psychology study identifying a global decline in emotional intelligence between 2019 and 2024, points to a structural shift in how people relate, decide, and trust online. As brands intensify their use of AI-driven interactions, a paradox emerges: digital engagement is increasing while emotional literacy is… Continue reading The Emotional Recession: Why Emotional Intelligence Is Becoming the Internet’s Most Valuable Asset.