Explicit Consents: The New Opportunity for Drive-to-Store!

By Jean-Pierre Levieux, Go-to-Market, France Explicit Consent for Personal Data Sharing: A New Opportunity for Drive-to-Store? If personal data has become a virtual currency, the consent to share this data for explicit purposes takes on crucial importance. What if, instead of consenting to be tracked in exchange for simple content access, your consent was rewarded… Continue reading Explicit Consents: The New Opportunity for Drive-to-Store!

Data Privacy Concerns? Meet The Rewarding Zero-Party Data.

How your Data are collected and used. Meet the xth-Party Data: As public concern for online data privacy grows, businesses are revising their data handling practices to align with consumer expectations. The shift away from traditional data collection methods, like third-party cookies, is driven by increased awareness of unauthorized personal data usage and sharing. This… Continue reading Data Privacy Concerns? Meet The Rewarding Zero-Party Data.

“The consumer demand for services like ConsentPlace is clear.” – Wade Jubrey, Kearney.

The Evolving Consumer Data Landscape, a report from Kearney. In its report, Kearney, “(formerly known as A.T. Kearney) a global management consulting firm that focuses on strategic and operational CEO-agenda issues facing businesses, governments, and institutions around the globe” (source ChatGPT), explains the following insights: From the Executive summary, we can read: “Consumer willingness to… Continue reading “The consumer demand for services like ConsentPlace is clear.” – Wade Jubrey, Kearney.

ConsentPlace’s Media Week.

Just once, we wanted to share 2 moments from last week for ConsentPlace in the media. BFMTV Tech&Co Click on the screen or here to watch this interview (French subtitled in English) Summary of this interview (Credits ChatGPT): In this interview, Freddy Mini, President and co-founder of ConsentPlace, discusses his latest entrepreneurial venture. With a… Continue reading ConsentPlace’s Media Week.