Did you like MarTechs (Marketing Technologies)? You’ll love CustTechs (Customer Technologies)! How technologies designed for customers and regulatory frameworks, such as GDPR and the Privacy Act, are giving control of the relationship back to brand and media users. Concerns about the use of personal data. Programmatic, 2nd Party Cookies, Data Collaboration, Privacy, Consent Management, 1st… Continue reading CustTech: Now, a customer relationship that is ethical, secure, and intimate between the brand and its clients/prospects
Category: Tech
VivaTech and ConsentPlace.
by Luc Julia. VivaTech, an XXL show. Last month VivaTech 2024 saw over 165,000 visitors walking its aisles, looking for groundbreaking products and the latest tech trends presented by hundreds of heavyweight companies and 13,500 startups from 120 countries. The networking possibilities were endless. All the companies, large and small, had the chance to connect… Continue reading VivaTech and ConsentPlace.
ConsentPlace: The Medici Effect.
An Innovation Intersection Recipe. “The Medici Effect” is a book by Frans Johansson that explores how innovation occurs at the intersection of diverse disciplines and cultures. The title references the Medici family, who fostered an artistic and scientific community in Renaissance Florence, creating a hotspot for creativity and innovation. The Intersection: How and why groundbreaking… Continue reading ConsentPlace: The Medici Effect.
Consentization Programs for Brands.
Why do brands need to recruit Explicit Consents in the US? ChatGPT’s answer (unedited):“In the US, brands need to recruit explicit consents for several compelling reasons, rooted in legal compliance, consumer trust, and operational effectiveness. Here’s a breakdown of these reasons: Legal Compliance Consumer Trust Operational Effectiveness Ethical Considerations Adaptation to Evolving Laws In summary,… Continue reading Consentization Programs for Brands.
Why ConsentPlace matters for Brands.
Explicit Consent is the best practice. Now. Laws and regulations regarding data protection and privacy, such as the GDPR in the European Union, the CCPA in California, and others around the world, often require explicit consent for certain types of data processing activities, including marketing. Adhering to these requirements can help avoid significant fines and… Continue reading Why ConsentPlace matters for Brands.
Our “Consentization” Program for Brands and Agencies.
Is it a good idea to convert your prospect database? We asked ChatGPT: “In the US, Is converting your prospect database to Explicit Consent a good idea?” (try this prompt) Here is the unedited answer: Converting your prospect database to explicit consent in the United States is generally a good idea, especially considering the increasing… Continue reading Our “Consentization” Program for Brands and Agencies.
ChatGPT: Are Private Blockchains important to our users?
From time to time, we ask ChatGPT questions sharing the prompt we used so you can replicate/verify what we post.Previous conversations with ChatGPT: Is customer consent more important today than ever? and Is it the end of Marketing Technology and the beginning of Customer Technology? Me: [prompt]“Is the use of private blockchain at ConsentPlace important for users?” ChatGPT:… Continue reading ChatGPT: Are Private Blockchains important to our users?
Choosing Stripe as the Payment Platform: A Strategic Decision for ConsentPlace
By Jeremy Meissner, Lead Dev. At ConsentPlace, selecting a payment system was a crucial step, and we sought a platform that was not just secure and scalable, but also aligned with our principles. Ultimately, Stripe emerged as our preferred choice. Here’s a look into why Stripe resonated with us, exemplifying our commitment to innovation, security,… Continue reading Choosing Stripe as the Payment Platform: A Strategic Decision for ConsentPlace
A conversation with ChatGPT: Is it the end of Marketing Technology and the beginning of Customer Technology?
From time to time, we’ll ask ChatGPT questions sharing the prompt we used so you can replicate/verify what we post.Previous conversation with ChatGPT: Is customer consent more important today than ever? Me: [prompt]Is it the end of Marketing Technology and the beginning of Customer Technology? ChatGPT: [Cut and Paste. No edit]The concept of “customer technology”… Continue reading A conversation with ChatGPT: Is it the end of Marketing Technology and the beginning of Customer Technology?
A conversation with ChatGPT: Is customer consent more important today than ever?
From time to time, we’ll ask ChatGPT questions sharing the prompt we used so you can replicate/verify what we post. Me: [prompt]Is customer consent more important today then ever? ChatGPT: [Cut and Paste. No edit]Yes, customer consent is more important today than ever for several reasons: Me: Thank you 🙂 Reminder: ConsentPlace let you Own… Continue reading A conversation with ChatGPT: Is customer consent more important today than ever?