Why Forbes Confirms ConsentPlace’s Vision: Emotional Intelligence First, Always.

In December 2025, Forbes published a timely piece on emotional intelligence (EQ) that directly validates the direction ConsentPlace has been championing. The article explains that EQ is now a core qualification for executives, not an optional “soft skill.”   According to Forbes, emotional intelligence is defined as the ability to recognize and regulate your own emotions, read others accurately, and build… Continue reading Why Forbes Confirms ConsentPlace’s Vision: Emotional Intelligence First, Always.

Why Human–Machine Interactions Can No Longer Be Emotionally Blind.

I’m convinced of one thing: “human–machine interactions are becoming the primary space where decisions are made.“ Not someday. Right now. Trusting a brand. Giving consent. Accepting an offer. Moving forward — or walking away. These moments increasingly happen through interfaces powered by AI. And yet, something fundamental is still missing. The Real Problem with AI… Continue reading Why Human–Machine Interactions Can No Longer Be Emotionally Blind.

Why Plutchik’s Wheel Is the Cornerstone of ConsentPlace’s Emotional Intelligence — and Beyond.

As we enter 2026, Direct Brand–User Relationships can no longer be built on extraction. Consent is a conversation, and Emotional Intelligence is now the minimum requirement to earn trust responsibly. But real decisions are never driven by a single emotion. They emerge from emotional interactions. To understand those interactions, ConsentPlace relies on Plutchik’s Wheel of Emotions — not… Continue reading Why Plutchik’s Wheel Is the Cornerstone of ConsentPlace’s Emotional Intelligence — and Beyond.

The Next Marketing Shift Will Be Emotional Precision.

Let’s be blunt. Marketing has never been more advanced — and never been more disconnected. AI has accelerated execution. Automation has multiplied touchpoints. Personalization has optimized delivery. And yet, trust is eroding, attention is collapsing, and buyers are emotionally exhausted. This is the uncomfortable truth B2B marketing leaders now face: technology scaled communication, but not… Continue reading The Next Marketing Shift Will Be Emotional Precision.

Why Emotional Intelligence Is the Future of Consent — and Why ConsentPlace Leads the Way.

For years, digital consent has been treated as a legal requirement, a UX hurdle, or a compliance checkbox. But something fundamental has changed in the way people interact with brands: Consent is no longer a formality. Consent is an emotional decision. In a world where stress, confusion, and information overload shape every digital interaction, asking… Continue reading Why Emotional Intelligence Is the Future of Consent — and Why ConsentPlace Leads the Way.

When Harvard Confirms What Marketing Has Missed: Emotional Intelligence Is Now a Strategic Advantage.

For decades, marketing leaders have been optimizing behavior — clicks, funnels, attribution models. But Harvard’s latest research highlights a shift far bigger than any martech innovation. In a world defined by stress, uncertainty, and emotional overload, the next competitive advantage is not data volume. It’s emotional intelligence. In the Harvard Gazette article, researchers describe emotional… Continue reading When Harvard Confirms What Marketing Has Missed: Emotional Intelligence Is Now a Strategic Advantage.

The Hidden Layer That Changes Everything: Emotion.

Watch the video first. You’ll see what we mean — something shifts the moment you stop talking at users and start talking with them. In that instant, data turns into emotion.And emotion changes everything. 1. It’s Not Data That Builds Relationships — It’s Emotion. We’ve spent years optimising marketing: better targeting, faster funnels, smarter automation.But the truth is, people don’t… Continue reading The Hidden Layer That Changes Everything: Emotion.

Beyond Data: The Rise of Emotionally Intelligent Marketing.

For years, marketing has revolved around data — clicks, conversions, and algorithms designed to predict behavior.But as the industry became more analytical, it also became more mechanical.We learned what people do, but forgot why they do it. The next evolution isn’t about collecting more data — it’s about understanding emotion.Because emotions are the original data: the most reliable signals of human… Continue reading Beyond Data: The Rise of Emotionally Intelligent Marketing.

Emotional Intelligence in AI — Why The Guardian’s Warning Proves the ConsentPlace Vision Right.

In June 2024, The Guardian published an insightful article — “Are you 80% angry and 2% sad? Why ‘emotional AI’ is fraught with problems.” It raises essential questions:Can AI truly read emotions? And if it can, should it?The article highlights the risks of emotional AI — bias, misinterpretation, and manipulation — and warns that “AI that claims to read… Continue reading Emotional Intelligence in AI — Why The Guardian’s Warning Proves the ConsentPlace Vision Right.

Gallup Measures How the World Feels. ConsentPlace Helps Leaders Do Something About It.

Gallup just published a powerful truth about our time:the world is emotionally unstable — and it’s reshaping how people think, decide, and trust. In its 2025 Global Emotional Health Survey, 39% of adults said they felt worried,37% reported stress,and 26% experienced sadness on a daily basis.(Source: Gallup, Tracking World Emotional Health) This isn’t only a social issue… Continue reading Gallup Measures How the World Feels. ConsentPlace Helps Leaders Do Something About It.