For years, digital consent has been treated as a legal requirement, a UX hurdle, or a compliance checkbox. But something fundamental has changed in the way people interact with brands: Consent is no longer a formality. Consent is an emotional decision. In a world where stress, confusion, and information overload shape every digital interaction, asking… Continue reading Why Emotional Intelligence Is the Future of Consent — and Why ConsentPlace Leads the Way.
Tag: ConsentBoxes
When Harvard Confirms What Marketing Has Missed: Emotional Intelligence Is Now a Strategic Advantage.
For decades, marketing leaders have been optimizing behavior — clicks, funnels, attribution models. But Harvard’s latest research highlights a shift far bigger than any martech innovation. In a world defined by stress, uncertainty, and emotional overload, the next competitive advantage is not data volume. It’s emotional intelligence. In the Harvard Gazette article, researchers describe emotional… Continue reading When Harvard Confirms What Marketing Has Missed: Emotional Intelligence Is Now a Strategic Advantage.
Why ConsentPlace’s Emotional Intelligence Is What Every Business Must Use
The World Has Changed: Your Customers Are Emotionally Overwhelmed As written in this article, The Emotional Recession: global declines in emotional intelligence and its impact on organizational retention, burnout, and workforce resilience, we’re living through an emotional crisis that’s reshaping how people think, decide, and trust. In 2024, 39% of adults worldwide reported experiencing significant… Continue reading Why ConsentPlace’s Emotional Intelligence Is What Every Business Must Use
The Emotional Recession: Why Emotional Intelligence Is Becoming the Internet’s Most Valuable Asset.
1) Executive Summary A growing body of research, including a recent Frontiers in Psychology study identifying a global decline in emotional intelligence between 2019 and 2024, points to a structural shift in how people relate, decide, and trust online. As brands intensify their use of AI-driven interactions, a paradox emerges: digital engagement is increasing while emotional literacy is… Continue reading The Emotional Recession: Why Emotional Intelligence Is Becoming the Internet’s Most Valuable Asset.
The Hidden Layer That Changes Everything: Emotion.
Watch the video first. You’ll see what we mean — something shifts the moment you stop talking at users and start talking with them. In that instant, data turns into emotion.And emotion changes everything. 1. It’s Not Data That Builds Relationships — It’s Emotion. We’ve spent years optimising marketing: better targeting, faster funnels, smarter automation.But the truth is, people don’t… Continue reading The Hidden Layer That Changes Everything: Emotion.
Beyond Data: The Rise of Emotionally Intelligent Marketing.
For years, marketing has revolved around data — clicks, conversions, and algorithms designed to predict behavior.But as the industry became more analytical, it also became more mechanical.We learned what people do, but forgot why they do it. The next evolution isn’t about collecting more data — it’s about understanding emotion.Because emotions are the original data: the most reliable signals of human… Continue reading Beyond Data: The Rise of Emotionally Intelligent Marketing.
Emotional Intelligence in AI — Why The Guardian’s Warning Proves the ConsentPlace Vision Right.
In June 2024, The Guardian published an insightful article — “Are you 80% angry and 2% sad? Why ‘emotional AI’ is fraught with problems.” It raises essential questions:Can AI truly read emotions? And if it can, should it?The article highlights the risks of emotional AI — bias, misinterpretation, and manipulation — and warns that “AI that claims to read… Continue reading Emotional Intelligence in AI — Why The Guardian’s Warning Proves the ConsentPlace Vision Right.
Emotional Intelligence & ConsentPlace: Why the Harvard Gazette article validates our approach.
The Harvard Gazette article makes a compelling case: The age of purely technical or analytical skills is past. Today, organizations succeed not just by what people know, but how they relate, perceive, and respond. It states: There are people who are highly competent in technical and analytical skills, but when they interact with others, projects stall. … So many… Continue reading Emotional Intelligence & ConsentPlace: Why the Harvard Gazette article validates our approach.
Gallup Measures How the World Feels. ConsentPlace Helps Leaders Do Something About It.
Gallup just published a powerful truth about our time:the world is emotionally unstable — and it’s reshaping how people think, decide, and trust. In its 2025 Global Emotional Health Survey, 39% of adults said they felt worried,37% reported stress,and 26% experienced sadness on a daily basis.(Source: Gallup, Tracking World Emotional Health) This isn’t only a social issue… Continue reading Gallup Measures How the World Feels. ConsentPlace Helps Leaders Do Something About It.
Inside the Mind of Your Market: Beyond Clicks, Toward Emotional Intelligence.
Every leader knows data drives decisions.But the truth is — most dashboards stop at what people do.They never reveal why. At ConsentPlace, we built our Conversational Intelligence Dashboard to bridge that gap — turning every conversation into a source of truth about how people feel, think, and decide. This is not about measuring clicks or conversions.It’s about understanding human decisions at scale. From… Continue reading Inside the Mind of Your Market: Beyond Clicks, Toward Emotional Intelligence.