The Problem:
Internet needs Consent.
Internet needs Advertising…
Advertising needs Context…
Context needs to respect Consent.
Bottom line: Internet needs (Explicit) Consent!
What People say about Consent:
- 81% feels little control over data collected
- 83% willing to share if transparency on usage
- 71% consumers willing to share if compensation
- 94% marketing execs agree data collection should be compensated.
(source)
The Solution:
Own and Monetize Your Consent.
![](http://blogs.consentplace.com/en/wp-content/uploads/2023/08/CP-3stages-957x1024.png)
- Own and Control Your Customer Consent
by defining your Interests - Set Your Price
for Brands/Ad Agencies to use your consent - Earn Real Money
and Get what matters to You
The Value:
Traditional Cost per Lead
![](http://blogs.consentplace.com/en/wp-content/uploads/2023/09/Screenshot-2023-09-09-at-6.14.58-PM.png)
Average Cost per Lead is $198… and with Explicit Consent?
(source)
The Model:
A Consent Marketplace.
- Users offer Consent based on Interests
- Brands/Ads buy targeted Users with Consent.
All secured by Smart Contracts. - ConsentPlace charges Buyers a fee for 60 days use.
No fee, no charge for users.
Everybody wins.
- Users control their Consent, get Ads of interest and are compensated with real Money.
- Brands/Agencies keep Brands safe by addressing prospects/users with Express Consent.
- Sales forces get Leads with Consent.
The Process:
On the User side:
- Create, Edit, Update Profile:
Contact infos, Interests via taxonomy/keywords. - Decide how much.
- Trigger money withdrawals. Access transactions history.
![](http://blogs.consentplace.com/en/wp-content/uploads/2023/09/CP-Transactions-card-1024x838.png)
On the Buyer side:
- Query profiles.
- Accept and Pay bids.
- Get Profiles.
![](https://blogs.consentplace.com/en/wp-content/uploads/2024/02/Screenshot-2024-02-29-at-2.26.44 PM-1024x844.png)
The Team:
![](http://blogs.consentplace.com/en/wp-content/uploads/2023/09/freddymini.6e9968c2fe28b590f79d-2-150x150.png)
Freddy Mini
Co-founder & CEO
Serial Entrepreneur. Netvibes (sold to Dassault Systemes). TrustedOut (sold to DemandScience).
(LinkedIn)
![](http://blogs.consentplace.com/en/wp-content/uploads/2023/09/lucjulia.c51354e9db6f6d932238-150x150.png)
Luc Julia
Co-founder & CTO
Chief Scientist Officer, Renault. WW Chief Technology Officer, Samsung. Siri, co-author, Apple.
(LinkedIn)
![](http://blogs.consentplace.com/en/wp-content/uploads/2023/09/gregoryrenard.a176d07d1325d0cf2430-150x150.png)
Gregory Renard
Co-founder & CPO
Head of Applied AI, Former ‘French President National AI Strategy’ Advisor, Frontier Dev. Lab AI Tech Comm. NASA.AI
(LinkedIn)
![](http://blogs.consentplace.com/en/wp-content/uploads/2023/09/jeremymeissner.8b9089456c58c9016c31-150x150.png)
Jeremy Meissner
Co-founder & Lead Dev
Chief Technology Officer, Tidaka. Full Stack Developer Norsia, CFPTI, HEPIA, 42 Lausanne.
(LinkedIn)
![](https://blogs.consentplace.com/en/wp-content/uploads/2024/02/jeanpierre.d1593fd216dd5c851514-150x150.png)
Jean-Pierre Levieux
Go-To-Market, France
Intrapreneur – Digital veteran, privacy evangelist, Former exec Microsoft-MSN, IAB, Mode Media, Mediacom
(LinkedIn)
ConsentPlace user?
Buyer on ConsentPlace ? Contact us !