Tag: CustTech

Coup de théâtre! Google maintains its 3rd Party Cookies AND its Privacy Sandbox.

Phasing out 3rd party cookies in Chrome: A promise from January 2020… Now gone! Remember this past week post: Gauge how your data are used on a website explaining cookies tricks to play with your consent in sharing your personal data and featuring this very efficient illustration from Tom Fishburne: Despite the fact Apple phased… Continue reading Coup de théâtre! Google maintains its 3rd Party Cookies AND its Privacy Sandbox.

Gauge how your data are used on a website.

This illustration from Tom Fishburne is perfect to gauge how your data are used on the internet and what level of your consent is involved. Zero Party Data. Your Explicit Consent. You’re in control. In this first screen, you gave the brand selling gym shoes your explicit consent to use your data, for example via… Continue reading Gauge how your data are used on a website.

Introducing the brand new, conversational, AI-Powered ConsentPlace!

New direct/intimate Brand-user relationships! As we wrote here: Why ConsentPlace? For Ethic, Trusted, Direct brand-user relationships! Those relationships are 100% ethic without any cookie tricks, 100% Trusted with 100% of Explicit Consents, we had to upgrade our user experience with a model everyone is now familiar with: a direct conversation. AI-Powered. We’ve added Ai to… Continue reading Introducing the brand new, conversational, AI-Powered ConsentPlace!

CustTech: Now, a customer relationship that is ethical, secure, and intimate between the brand and its clients/prospects

Did you like MarTechs (Marketing Technologies)? You’ll love CustTechs (Customer Technologies)! How technologies designed for customers and regulatory frameworks, such as GDPR and the Privacy Act, are giving control of the relationship back to brand and media users. Concerns about the use of personal data. Programmatic, 2nd Party Cookies, Data Collaboration, Privacy, Consent Management, 1st… Continue reading CustTech: Now, a customer relationship that is ethical, secure, and intimate between the brand and its clients/prospects

Explicit Consents R Us!

Explicit Consents are Us! Why it matters?A direct, ethic, transparent user-brand relation. As a user: You define and control your Consent with your name and email, and your interests, to get what matters to you and set the reward you desire for a Brand to rent your data for 60 days. When a brand selects… Continue reading Explicit Consents R Us!

The Importance of Explicit Consent: Building Strong Relationships in an Ethical World.

In a world where data and personal information have become valuable assets, customer consent has become one of the fundamental pillars of any ethical business relationship. Respecting customer consent is much more than just a legal formality; it is a commitment to transparency, respect, and mutual trust. In this blog post, we will explore the… Continue reading The Importance of Explicit Consent: Building Strong Relationships in an Ethical World.

ConsentPlace: The Medici Effect.

An Innovation Intersection Recipe. “The Medici Effect” is a book by Frans Johansson that explores how innovation occurs at the intersection of diverse disciplines and cultures. The title references the Medici family, who fostered an artistic and scientific community in Renaissance Florence, creating a hotspot for creativity and innovation. The Intersection: How and why groundbreaking… Continue reading ConsentPlace: The Medici Effect.

Evolution of the need for Explicit Consent in the USA

Evolution over the past 12 months in the USA Over the past 12 months in the USA, the need for explicit consent in data protection has been significantly influenced by the enactment and updates of state-specific privacy laws, reflecting a growing emphasis on consumer rights and corporate responsibilities. Several states have taken notable steps to… Continue reading Evolution of the need for Explicit Consent in the USA