The Evolving Consumer Data Landscape, a report from Kearney. In its report, Kearney, “(formerly known as A.T. Kearney) a global management consulting firm that focuses on strategic and operational CEO-agenda issues facing businesses, governments, and institutions around the globe” (source ChatGPT), explains the following insights: From the Executive summary, we can read: “Consumer willingness to… Continue reading “The consumer demand for services like ConsentPlace is clear.” – Wade Jubrey, Kearney.
Author: admin
The First Consent Marketplace.
The Problem:Internet needs Consent. Internet needs Advertising… Advertising needs Context… Context needs to respect Consent. Bottom line: Internet needs (Explicit) Consent! What People say about Consent: (source) The Solution:Own and Monetize Your Consent. The Value:Traditional Cost per Lead Average Cost per Lead is $198… and with Explicit Consent?(source) The Model:A Consent Marketplace. Everybody wins. The Process:On… Continue reading The First Consent Marketplace.
Users Feedback.
At the end of the 60 days of your Explicit Consent, we send a form to collect your user feedback, here are some results: On the Brand: Experience with the Brand that contacted you: (Excellent = 5, Very poor = 1) Excellent: 4.6/5 Preference to be contacted: (By telephone, By email, By postal mail) 100%… Continue reading Users Feedback.
PR: ConsentPlace and Charitips Partner to Convert the Value of Your Personal Data into Charitable Acts.
For Immediate Release Title: ConsentPlace and Charitips Partner to Convert the Value of Your Personal Data into Charitable Acts. Date: Friday, February 23, 2024 In a groundbreaking initiative aimed at redefining the value of digital consent, ConsentPlace, a pioneer in valuing consent between users and their trusted brands, is proud to announce its strategic partnership… Continue reading PR: ConsentPlace and Charitips Partner to Convert the Value of Your Personal Data into Charitable Acts.
New: Brands are asking us…
The program : To respond to the specific requests of certain brands looking for very specific profiles, we have created this new program: “Brands are asking us…” The principle is very simple: The Brand asks us for a very specific profile for which we do not have all the criteria, so we make a pre-selection.… Continue reading New: Brands are asking us…
Commitments from Brands or Agencies in the USA.
ConsentPlace is as simple as 1-2-3, as displayed on our homepage… …But what happens at the end of the 60 days? Each time your profile is selected by a brand, the brand must sign the document on “Commitments of Brands or Agencies in the USA” of which here, in italics and in complete transparency, is… Continue reading Commitments from Brands or Agencies in the USA.
Brand experience feedback with ConsentPlace.
Our client, SportiHome, agreed to share their experience with ConsentPlace. Here are some elements about this campaign which has just ended… What the figures say: Email openings increased threefold to 44%!! With ConsentPlace: 44% of the emails sent were opened, compared to the usual 15% without ConsentPlace, which is a performance three times better! 69%… Continue reading Brand experience feedback with ConsentPlace.
ConsentPlace’s Media Week.
Just once, we wanted to share 2 moments from last week for ConsentPlace in the media. BFMTV Tech&Co Click on the screen or here to watch this interview (French subtitled in English) Summary of this interview (Credits ChatGPT): In this interview, Freddy Mini, President and co-founder of ConsentPlace, discusses his latest entrepreneurial venture. With a… Continue reading ConsentPlace’s Media Week.
What is the concept of “data as labor”?
From time to time, we’ll ask ChatGPT questions sharing the prompt we used so you can replicate/verify what we post. Me: [prompt] What is the concept of “data as labor”? ChatGPT: [unedited answer]The concept of “data as labor” is an idea that suggests individuals should be compensated for the data they generate and share with… Continue reading What is the concept of “data as labor”?
ConsentPlace’s 3Ps: Profile, Price and PayOut!
Here’s a summary of the whole ConsentPlace process for our users to own and monetize their Explicit Consent: 1. Your Profile First step is the create your account. 3 super easy steps to enter your contacts and what interest you by the selection of a classification (we use the 1st level of Google’s taxonomy), your… Continue reading ConsentPlace’s 3Ps: Profile, Price and PayOut!