The Evolving Consumer Data Landscape, a report from Kearney. In its report, Kearney, “(formerly known as A.T. Kearney) a global management consulting firm that focuses on strategic and operational CEO-agenda issues facing businesses, governments, and institutions around the globe” (source ChatGPT), explains the following insights: From the Executive summary, we can read: “Consumer willingness to… Continue reading “The consumer demand for services like ConsentPlace is clear.” – Wade Jubrey, Kearney.
Category: Business
The First Consent Marketplace.
The Problem:Internet needs Consent. Internet needs Advertising… Advertising needs Context… Context needs to respect Consent. Bottom line: Internet needs (Explicit) Consent! What People say about Consent: (source) The Solution:Own and Monetize Your Consent. The Value:Traditional Cost per Lead Average Cost per Lead is $198… and with Explicit Consent?(source) The Model:A Consent Marketplace. Everybody wins. The Process:On… Continue reading The First Consent Marketplace.
Users Feedback.
At the end of the 60 days of your Explicit Consent, we send a form to collect your user feedback, here are some results: On the Brand: Experience with the Brand that contacted you: (Excellent = 5, Very poor = 1) Excellent: 4.6/5 Preference to be contacted: (By telephone, By email, By postal mail) 100%… Continue reading Users Feedback.
New: Brands are asking us…
The program : To respond to the specific requests of certain brands looking for very specific profiles, we have created this new program: “Brands are asking us…” The principle is very simple: The Brand asks us for a very specific profile for which we do not have all the criteria, so we make a pre-selection.… Continue reading New: Brands are asking us…
ConsentPlace’s Media Week.
Just once, we wanted to share 2 moments from last week for ConsentPlace in the media. BFMTV Tech&Co Click on the screen or here to watch this interview (French subtitled in English) Summary of this interview (Credits ChatGPT): In this interview, Freddy Mini, President and co-founder of ConsentPlace, discusses his latest entrepreneurial venture. With a… Continue reading ConsentPlace’s Media Week.
Our “Consentization” Program for Brands and Agencies.
Is it a good idea to convert your prospect database? We asked ChatGPT: “In the US, Is converting your prospect database to Explicit Consent a good idea?” (try this prompt) Here is the unedited answer: Converting your prospect database to explicit consent in the United States is generally a good idea, especially considering the increasing… Continue reading Our “Consentization” Program for Brands and Agencies.
ChatGPT : « “Will 2024 be the year of ConsentPlace?”
But first, we’ve got a message for you: Now, from time to time, we ask ChatGPT questions sharing the prompt we used so you can replicate/verify what we post.Previous conversations with ChatGPT: Is customer consent more important today than ever? and Is it the end of Marketing Technology and the beginning of Customer Technology? Me: [prompt]“Will 2024 be… Continue reading ChatGPT : « “Will 2024 be the year of ConsentPlace?”
ChatGPT: “Will Explicit Consent become a worldwide best practice for marketers?”
From time to time, we ask ChatGPT questions sharing the prompt we used so you can replicate/verify what we post.Previous conversations with ChatGPT: Is customer consent more important today than ever? and Is it the end of Marketing Technology and the beginning of Customer Technology? Me: [prompt]“Will explicit consent become a worldwide best practice for marketers?” ChatGPT: [non… Continue reading ChatGPT: “Will Explicit Consent become a worldwide best practice for marketers?”
Why Customer Consent Matters: The Importance of Respecting Privacy Rights
As individuals, we all have the right to privacy and control over our personal information. In today’s digital age, where companies collect vast amounts of data, it’s more important than ever to ensure that customer consent is obtained before using personal information. Here are some reasons why customer consent matters: Legality. Obtaining customer consent is… Continue reading Why Customer Consent Matters: The Importance of Respecting Privacy Rights
ChatGPT: “Where is the best ROI between implicit and explicit marketing consent?”
From time to time, we ask ChatGPT questions sharing the prompt we used so you can replicate/verify what we post.Previous conversations with ChatGPT: Is customer consent more important today than ever? and Is it the end of Marketing Technology and the beginning of Customer Technology? Me: [prompt]“Where is the best ROI between implicit and explicit marketing consent?” ChatGPT:… Continue reading ChatGPT: “Where is the best ROI between implicit and explicit marketing consent?”